Content of the material
- #1: VSCO’s A6 For a Minimalist and Modern Feed
- Best Instagram Reel filters
- RedLite GreenLite
- The best Instagram filters by industry
- Best Instagram filters for nature posts
- Best Instagram filters for food posts
- Best Instagram filters for fashion posts
- Comparing the best Instagram filters across all industries
- Most Popular Instagram Filters by Category
- #4: VSCO’s HB2 for a Cool, Bold Look
- How to set Instagram filters Online
- What are the most popular face filters on Instagram?
- Part 3: How to Add Filters o Instagram Photos When Uploading?
- How to use Instagram face filters
#1: VSCO’s A6 For a Minimalist and Modern Feed
If you’re looking to level-up your Instagram photos, often with just one or two taps, you might want to check out the VSCO app. It has lots of free filters to choose from, and even curated preset packs of complementary filters making it a cinch to edit your photos and create a beautiful Instagram feed.
A fashion blogger favorite, A6 is the perfect Instagram filter to help you create a minimalist and modern aesthetic. The A6 filter, part of VSCO’s analog series, includes beautiful natural tones, subtle color shifts, and slight fading.
Inspired by classic analog photography film, using this as an Instagram filter can help you achieve an understated, yet vibrant look:
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VSCO’s Analog Series is great for Instagrammers looking to elevate their photos, without completely changing the image.
Cost: Free, download here for iOS or Android
Best Instagram Reel filters
With Reels, you have access to the same effects library as you do with Stories. There is a difference, however, in that Reels effects have a trending page which you can find in the app:
Having a trending page makes your life a little easier if your goal is to join in with popular effects and filters. However, Instagram’s own Reels effects are always widely used and are more likely to stick around than user-generated ones, so keep that in mind when browsing this list.
Let’s take a look at what is currently top of the trending list for Reels filters.
This effect, simply titled with the Polish flag emoji, was created by user dhfdz_. It’s currently far ahead of any other effect on this list, boasting 20.4 million featured Reels.
The filter itself warms up the video colors by boosting the reds and yellows. What makes this one a little more unique though, is how it slightly desaturates and smoothes out background colors, especially if you’re outside.
If you’re after the vintage or retro VCR look, then this popular Reels filter by user iannadria might become your go-to.
With 833K Reels features to its name, this filter provides an analog static look with some significant desaturation to make it seem like you’re filming with an old Super8 camera. Using this filter can be a fun and quirky way to talk about “the old you” or your origin story.
Last on our list here is a completely different kind of filter: an interactive game. User dude.sg created RedLite GreenLite based on the wildly popular Netflix series Squid Game. It currently features in 194K Reels.
This filter uses AR to place your face inside a Squid Game “participant” and tells you to blink to move your character closer to the line before the doll turns around. You can also use this filter with multiple people in the shot, as shown in the example above.
As you can see, the top spots on this Instagram filter list can change depending on what’s hot in pop culture at any given time—though it’ll still be a tough shout to beat dhfdz_’s 20.4 million Reels.
The best Instagram filters by industry
Some industries, especially B2C industries, rely heavily on Instagram to generate brand awareness and followers through beautiful photos.
These industries include nature (great for photographers and those in the travel industry), fashion, and food.
In Canva’s worldwide analysis of Instagram filters, the free design software platform found which filters are likely to get you the most likes in each of these industries.
After this section, you’ll find a chart comparing which filters get the most likes across food, fashion, nature, and selfies. Then, in the next section, you’ll find side by side examples of every filter on the list.
Best Instagram filters for nature posts
Running a business based on travel or tourism? Perhaps you’re a photographer who travels the world, or you’re just a fan of the earth’s pristine beauty.
Whatever the case, these are the best filters to use for your nature posts on Instagram.
Best Instagram filters for food posts
Whether you’re running a restaurant or food truck, cooking classes or a personal chef service, or you’re a full-fledged passionate foodie, here are the posts to use when posting food on Instagram.
Best Instagram filters for fashion posts
Whether you are a fashion brand, running a boutique, or a lifestyle blogger, fashion filters are without a doubt a sign of industry trends.
While Kelvin is popular for fashion posts, it doesn’t even make the list for any other industry. Huffington Post describes Kelvin as best for: “Using it ironically, because it’s Kelvin.”
Perhaps that’s exactly why it’s so popular within the fashion industry. Time will tell if (to echo the words of Project Runway), “One day Kelvin is in, and the next, it’s out.”
Comparing the best Instagram filters across all industries
As you looked at the filters that made the list for food, fashion, and nature, you may have noticed some names come up more often than others. Curious which filters work best across all audiences?
Most Popular Instagram Filters by Category
The following table breaks down the average number of likes per Instagram post with the #nature, #fashion, #food, and #selfie hashtags across all of the industry data.
x = Insufficient data
TIP: Maximize your likes when choosing your hashtags with hashtag monitoring software.
#4: VSCO’s HB2 for a Cool, Bold Look
You can’t write a roundup of VSCO Instagram filters without including HB2. Although this filter has flooded Instagram feeds for years, it still remains a tried and true favorite.
The popular Instagram filter is part of the HYPEBEAST x VSCO collaboration; a partnership “between two brands committed to pushing things forward”.
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If you’re looking to give your photos and bold and modern feel, look no further than the classic HB2 filter. This filter cuts out warm tones and gives your photos a cool undertone.
How to set Instagram filters Online
If you want to use an Instagram filter, you must access your Instagram application (you can only find them in the Instagram application, not on the PC) and access an account of a filter creator. We will know that this user has filters created because we will see the icon of the typical face of the filters, as can be seen in the following image:
Next we will click on the face and choose a filter. Here we can click on TRY or on the ARROW down to save it and use it later.
If we give it a try, we will be creating a new story with that filter, and we will also be able to test the other filters of this user.
In addition, if we follow this filter creator user, when we go to create a story, the rest of the filters that he has created will appear automatically (in addition to the other filters that we have already saved before).
So, if we are going to create a new story, all the filters will appear. On the left the saved filters, and on the right the filters of our followers. Here we can also see the information of all these filters (saved and from our followers). We can Save / Stop saving, Send to someone or Explore more effects .
Explore more effects : We access a gallery with the most popular Instagram effects, the most recommended and categorized according to Following, Love, Moods, Fun …
What are the most popular face filters on Instagram?
Since the face filters were added to Instagram on May 16, 2017, many people have been comparing them to the Snapchat equivalents.
When Snapchat first launched, people were crazy over the dog filter, and it appears the pooch trend has continued to Instagram.
The most used ‘grammed face filter is the puppy filter, according to Instagram user data.
Other popular options include the bunny and koala filters.
Part 3: How to Add Filters o Instagram Photos When Uploading?
If you want to make your feed attractive, it should look aesthetic and synchronized. Using a more straightforward type of filter on all images can give your feed a cohesive look. We are going to let you know some simple steps to add filters to your photos when uploading.
Step 1: Click on the plus and select image
When you open the app, you will see a ‘+’ sign enclosed in the square on the middle-end of the screen. Click on it to upload images. You can also swipe up from the stories window to select an image from the gallery. Click next icon after selecting to proceed.
Step 2: Select a filter and adjust
After you click next, you will see a lot of filter options. You can swipe left to try out filters and select the one you like. You can double-tap on the chosen filter to adjust the intensity.
Step 3: Edit the image and post
When customizing the filter intensity, you can select next and click on edit to further enhance the image. You can increase brightness, sharpen the image, etc. When the image is edited as per your choice, you can tag people or simply post.
How to use Instagram face filters
- Open Instagram.
- To use face filters in your story: Swipe right from your Instagram feed.
- To use face filters Instagram profile feed: Create a post and open the Instagram camera.
- In the bottom-right corner, tap the face icon.
- Face filters will appear on the bottom of your screen. Tap the one you’d like to use.
- Tap the white circle to take a picture or hold it to take a video.